An AI lead engine built around how your business actually finds customers.
Relay's Lead Generation Agent researches your market around the clock, identifies real buying signals, qualifies every prospect against your criteria, and delivers ready-to-work opportunities directly to your team. No scraped lists. No guesswork. A lead funnel designed for your industry.
How Relay Lead Gen works
Define
We map your offer, ideal customer, service area, and what a genuinely good lead looks like.
Discover
The agent researches prospects, properties, and companies continuously — tracking real buying signals, not static lists.
Qualify
Every opportunity is enriched, scored against your criteria, and filtered before it ever reaches your team.
Route
Qualified leads land where you work: Relay agents, your CRM, inbox, or a review queue — with full context attached.
What the agent does every day
Signal-based discovery
Storm events, permit filings, hiring activity, property age, funding news — the signals that actually predict demand in your industry.
Enriched lead records
Contact details, firmographics, property data, and the reasoning behind every score, delivered as a complete record.
Automated routing
Leads flow straight into your pipeline and can trigger a Relay call, SMS, or email follow-up within minutes.
Guardrails and exclusions
Suppression lists, geography limits, and compliance rules keep the funnel clean and on-brand.
Tuned to your industry
Roofing & restoration
Homes hit by recent storms, hail, and wind — filtered by roof age and service area.
Home services
Properties matched on building type, neighborhood, and maintenance cycles.
Medical & dental clinics
High-intent prospective patients based on local demand and service fit.
Real estate
Owners, investors, and properties showing buying, selling, or investment signals.
Legal & professional services
Businesses and individuals with a demonstrable need for a specific service.
Retail, hospitality & enterprise
Target accounts, segments, and locations mapped to real demand patterns.
Scalable service options
Local Opportunity Engine
One market, one offer. Continuous discovery and qualified opportunities routed to your team.
- Single service area
- Weekly signal refresh
- Email + CRM routing
Growth Pipeline
Multi-market discovery, deeper enrichment, and automated follow-up across your sales motion.
- Multiple markets
- Daily signal refresh
- Relay agent handoff
Enterprise Intelligence
Custom account targeting, broad market research, integrations, governance, and reporting.
- Custom data sources
- Named-account targeting
- Reporting & governance
Every business finds customers differently. Relay builds the intelligent lead funnel that matches yours.